The Speaker Positioning Suite™ — Charli Jane Speakers®
Bureau agents are filtering speakers before a human reads the submission. Here's how to get past that filter.
The Speaker Positioning Suite™

AI Made Every Speaker
Sound Identical.
Let's Fix Yours.

Bureaus are pre-filtering submissions before a human ever reads them — and AI tools have made every speaker's bio, kit, and one-liner look like it was written by the same robot. This suite solves both problems in one sitting.

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One-time · $37 · Instant access · No AI account needed
⚡
What's shifting right now: Bureau agents at mid-size shops have quietly changed their shortlisting criteria this quarter. Speakers without a named proprietary methodology are being removed at the first filter — before anyone reads the full submission. And AI tools have made the rest of the bio look identical to every other speaker in the pile. This isn't a trend. It's already happening.
The Real Problem

You're being filtered out
before anyone reads your name.

The speaker market hasn't just gotten more competitive — it's gotten more homogenized. Every speaker has a polished bio now. Every kit has a compelling one-liner. Every submission has bullet points about outcomes and transformation.

The result? Planners and bureau agents can't tell anyone apart. So they've created shortcuts. And right now, two shortcuts are costing speakers real bookings:

  • ✗ No named methodology = first filter fail. Bureau agents are scanning for a proprietary framework before a human ever reads the full submission. If you don't have a named method, you're gone before you even got a chance.
  • ✗ AI-generated copy = invisible. Planners are drowning in "passionate thought leaders" who "empower organizations to achieve transformative results." It all sounds the same because most of it was written the same way. Generic copy — even polished generic copy — doesn't get remembered.

The fix isn't more credentials, a better headshot, or another coaching program. It's two things: a named framework and positioning that sounds unmistakably like you. That's exactly what this suite builds.

What's Inside

Two phases. One complete
positioning package.

The Speaker Positioning Suite™ is a two-phase tool that walks you from "I think I have a framework" to a fully named, fully articulated, bureau-ready positioning package — in one sitting, with no AI account required.

Phase 1

Own Your Method™

Name your proprietary framework
✓
Extract your repeatable process through 4 guided questions
✓
Choose the right structure — Steps, Pillars, Phases, Principles, Cycle, or Formula
✓
Name it using the acronym builder and word bank
✓
Get a complete framework card — one-liner, all steps, bureau blurb, bio line, and 3 talk titles
✓
Print, copy, or download — ready to use immediately
Phase 2

Own Your Edge™

Build your human differentiation
✓
The Sameness Audit — score how AI-replicable your current positioning is
✓
Build your 4 Human Differentiators — the things no AI can replicate about you
✓
A positioning statement built from your own words, not a template
✓
An AI-proof bio with a banned-word scanner built in
✓
3 "Only I Can Say This" statements — true about you and no one else

Everything prints, copies, and downloads. No account. No subscription. No AI tool required — just your answers and the logic built into the suite.

The Difference It Makes

From forgettable to
impossible to overlook.

Here's what the same speaker looks like before and after running through the suite:

Before — Generic Bio

"Sarah is a passionate keynote speaker and thought leader who helps organizations unlock their potential through dynamic presentations on leadership and communication."

After — AI-Proof Bio

"Sarah spent 11 years watching brilliant women go quiet in boardrooms — and built her entire career on helping them get loud again. She's the creator of The RISE Method, a 4-step framework for leaders who are done shrinking."

Before — No Named Method

"I help leaders communicate more effectively using proven strategies developed over 15 years of experience."

After — Bureau-Ready

"The RISE Method is a proprietary 4-step framework for first-time sales managers — built from 11 years on the floor and the quarter I lost three of my five direct reports because I kept coaching them to be me."

One of those speakers passes the bureau filter. The other doesn't. This suite builds the second version — in one sitting, from your own words.

Your Complete Deliverables

Everything you need.
Ready to use today.

When you finish the suite, you walk away with a complete positioning package — not notes to work on later, not ideas to develop. Copy you can paste, print, and send.

Phase 1 Output
Your Named Framework Card
Method name, structure, one-liner, all steps described, what makes it proprietary, and a bureau submission blurb.
Phase 1 Output
Ready-to-Paste Bio Line
"[Name] is the creator of The _____ [Method], a [#]-step framework that helps [audience] [transformation]." Done.
Phase 1 Output
3 Talk Title Options
Built from your method name, audience, and transformation. Three different angles — transformation, process, and problem-focused.
Phase 2 Output
Your Sameness Score
A clear diagnosis of how AI-replicable your current positioning is — so you know exactly where Phase 2 is doing the most work.
Phase 2 Output
Your Positioning Statement
Built from your own words, your differentiators, and your specific point of view. Not a template — yours.
Phase 2 Output
Your AI-Proof Bio
Assembled from your lived experience, your failure/comeback, and your named method. With a banned-word scanner that flags generic phrases in real time.
Phase 2 Output
3 "Only I Can Say This" Statements
The lines that are true about you and no one else. Use these in pitches, bios, social, and bureau submissions.
Both Phases
Print, Copy & Download
Every output is printable as a PDF, copyable with one click, and downloadable as a text file. No account needed.
Who This Is For

This was built for you
if any of this sounds familiar.

  • →You've been submitting to bureaus but not hearing back — and you're not sure what's missing
  • →You know you have a process you take people through, but you've never named it or written it down
  • →Your bio is polished but it doesn't feel like you — it could have been written for anyone in your topic area
  • →You've used AI to write your bio or kit copy and it came out fine — but generic
  • →You're actively building your speaking business and you're ready to stop blending in

This is not for you if you're looking for a magic shortcut that doesn't require your own thinking. The suite guides you — but your story, your process, and your voice are what make it work. You have to show up with honesty and do the work. If you do, what comes out the other side is genuinely yours.

Who Built This

Built on 24 years of
booking speakers.

W

Wendi McNeill

Founder, Charli Jane Speakers® · Est. 2002

I've been in the speaker booking business since 2002. I've seen thousands of submissions, watched the market shift in real time, and talked to the bureau agents who are doing the filtering right now.

This suite isn't built on theory. It's built on what I know bureaus are actually looking for — and what's changed in the last 12 months as AI tools flooded the market with identical-sounding speakers.

The speakers getting booked are the ones who are specific, human, and impossible to replicate. This tool helps you get there — without needing a consultant, a coach, or an AI account.

The Speaker Positioning Suite™

Everything you need to stand out
in today's AI-saturated market.

$37
One-time payment · Instant access · No subscription · No AI account needed
  • ✓Phase 1 — Own Your Method™ (5-step framework builder)
  • ✓Phase 2 — Own Your Edge™ (sameness audit + human differentiators)
  • ✓Named framework card with bureau blurb, bio line & talk titles
  • ✓AI-proof bio with banned-word scanner
  • ✓3 "Only I Can Say This" statements
  • ✓Print, copy & download — full suite as PDF or text file
Yes — I'm Ready to Stand Out →
Digital product. All sales final. No refunds on digital tools.
Questions

A few things people
usually ask.

Do I need a ChatGPT or AI account to use this? +
No. Not at all. The suite is built entirely on smart logic — no AI account, no external tools, nothing to sign up for. Everything runs right inside the tool. Your answers go in, your outputs come out. That's it.
How long does it take to complete? +
Most speakers complete both phases in 20–40 minutes. Phase 1 takes about 15–20 minutes if you think through your answers honestly. Phase 2 is another 15–20. You can stop after Phase 1 and come back to Phase 2 — but most people go straight through because the bridge between them is motivating.
What if I already have a named methodology? +
Phase 1 is still worth doing — it gives you the bureau-ready language around your method that most speakers don't have. The framework card, bureau blurb, and talk titles alone are worth the time. And Phase 2 is completely independent of whether you have a named method already.
What if I'm newer to speaking and don't have a "proven process" yet? +
You have a process — you just haven't named it yet. Every speaker who has helped someone do something has a repeatable way they do it. The Extract step in Phase 1 is designed to help you find it, even if you've never articulated it before. Newer speakers often get the most out of this tool.
Can I redo it or change my answers? +
Yes — you can go back and edit at any point during the session, and there's a Start Over option at the end. The tool doesn't save between sessions, so each time you open it you start fresh. Many speakers run through it more than once as their positioning evolves.
What's your refund policy? +
Because this is a digital tool with instant access, all sales are final. No refunds on digital products. If you have a technical issue accessing the tool after purchase, reach out and we'll make it right.
You're One Sitting Away

Get The Speaker
Positioning Suite™

Two phases. One complete positioning package. No AI account needed.

$37
One-time payment · Instant access
Secure checkout · Digital product · All sales final · No refunds on digital tools

Developed by Wendi McNeill · The Speaker Positioning Suite™ is a Charli Jane Speakers® tool
© 2025 Charli Jane Speakers®, LLC · All rights reserved

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